Studio services / No. 10

Branding & design

A logo rarely appears on its own. We design the identity where people will meet it: a small app icon, a product screen, a social crop or a landing page with a real headline.

Discuss your project ↗
Fig. 10 / Branding & designdeDevze

01 / The brief

Who it’s for

Founders launching a brand and teams whose website, product and campaign materials no longer look like they belong together.

If recognition is already strong, keep the distinctive parts and repair the inconsistent applications. A new identity makes more sense when the audience, offer or positioning has changed.

02 / Scope

Inside the work

  1. Direction studies

    Compare visual directions using the same real copy and placements, so the choice rests on how the system works.

  2. Identity in use

    Develop marks, type, color and composition. Check legibility at small sizes, contrast on screens and behavior across common crops.

  3. Working asset kit

    Agree which editable files, exports, templates and usage notes the in-house team needs, including licensing responsibilities.

03 / Discovery

Where we start

Share three real touchpoints, the audience for each, what must remain recognizable and who will produce the next piece of work after handover.

See how we work ↗

04 / Field notes

Before you start

Can you work with our existing logo?

Yes. A focused engagement can keep the mark and improve typography, layout or product UI. Start by identifying the applications that currently break down.

Does a brand identity include a website build?

Design and implementation are separate deliverables. Define whether the project ends with identity assets, editable interface designs or a working website.

Talk to the studio ↗